With Honda, we primarily created content in the motorcycle world, from the iconic Gold Wing to the adventurous Africa Twin and many other models in their range. Our collaboration ranged from dynamic footage during an impressive mega trip in the Bardenas Reales to creating static content in my own garage. For my first collaboration with Honda, I started with a thorough data analysis to understand which videos would resonate most with the audience. My goal was to reach at least 5 million views in the first month, but the results far exceeded expectations: over 150 million views in just two weeks. One of the most remarkable videos is the Gold Wing, with currently 82.7 million views. Additionally, the Africa Twin Adventure Sports video reached 43 million views, my own Africa Twin video hit 42 million views, and several other videos surpassed 10 million views. In the past few months, we're even approaching the 300 million viewer mark. These numbers not only showcase the power and popularity of Honda’s motorcycles, but also highlight how strategic, data-driven content can reach millions of people globally.

My collaboration with Brabus started with a short YouTube training session that I had the privilege of providing for them. As a long-time fan of the brand, this was a dream start, which led to the creation of my own Brabus 700 Mercedes E63s. Since then, I’ve become part of the Brabus family and had the opportunity to create content for some of the most exclusive vehicles in the world. From the impressive Brabus 900 XLP 6x6 (€1.400.000) and the Porsche Rocket 900 to the iconic Rolls Royce Ghost, I brought these extraordinary vehicles to life in videos. Recently, we even had the honor of filming the Brabus Big Boy, a custom motorhome worth €1.5 million. During Brabus’ Signature Event, where their latest vehicles were presented, our videos generated an astonishing 35 million views in just two days. These collaborations not only demonstrate the power of the Brabus brand but also show how strategic content can help enhance their global impact

Over the years, we’ve carried out multiple successful collaborations with Mercedes Belgium. From the latest AMG models to exclusive vehicles worth over €200,000, such as the S63 E-Performance, C63 E-Performance, SL63, and AMG GT63. For these models, we produced professional photoshoots and videos in our own surroundings, the Noorderkempen.With the brand-new AMG GT alone, we managed to reach over 10 million viewers on our social media channels.

With BMW, we had the opportunity to showcase both motorcycles and cars with impressive results. From the world premiere in Berlin for the new BMW 1300GS to reviewing almost the entire motorcycle range, including the GS900 and M1000RR. We also had the chance to drive and film iconic cars like the new BMW M5 and M5 Touring during an exclusive experience in Munich.In addition, we filmed the latest BMW GS Adventure during the press launch in Málaga, and even unboxed the bike at a dealership in Geel. What started as a few small, quick videos at the dealership resulted in over 4 million viewers. By tagging the dealership’s social media, we managed to more than double their followers, growing from 600 to 1,255 in just one week. These collaborations demonstrate how powerful, targeted content can not only reach millions of people but also make a brand grow visibly and effectively

With KTM, we had the privilege of creating content both in the motorcycle world and for the impressive KTM X-BOW GT-XR. This exclusive car, valued at €320,000, was showcased by us in a way that attracted millions of viewers worldwide. With short, powerful shots, we effortlessly created videos that garnered over 16 million views.In the motorcycle world, we also collaborated with KTM on videos that went viral, proving once again how powerful content can generate massive reach. The video with 16 million views also went viral on Instagram, where it achieved 12.7 million views. In total, in 2024, we surpassed 200 million viewers with KTM.

At BMW Louyet Motorrad, the press motorcycles of BMW Belux are regularly picked up by me as a content creator. During my visits, I would occasionally offer some quick social media tips, but one day, things went a little differently... It was a stormy day, and I ended up staying two hours longer than planned. During that time, I decided to give a spontaneous short training session on how they could improve their content strategy. That moment had an immediate impact.Within a few months, their Instagram grew from 1,000 to 10,000 followers. Their videos went from an average of 1,000 views to as many as 600,000 views per video. Every new video reached a much larger audience than ever before. By making a few smart adjustments to their content approach, they stopped creating standard videos and started producing targeted content that really resonated with their audience. This proves that with the right strategy and knowledge, any dealer or business can grow significantly on social media.You can still see great numbers on their pages today, with some impressive spikes.

At BMW Meeusen in Geel, I had the opportunity to unbox the new GS Adventure. These are not only videos I personally enjoy making but also videos with huge potential for massive viewership. On the day of the unboxing, an embargo was in place, preventing us from filming the bike on the road. However, there was no restriction on filming inside the showroom.With a few simple shots inside the showroom, where I rode the bike through the space and captured the other models in the background, I generated over 3.5 million views. By tagging the dealership in these videos, their follower count doubled. What made these videos perform so well wasn’t just the hype around the new bike but also the dynamic shotsand the way the showroom and other models were visually captured.This case proves once again that you don’t need complicated productions to succeed on social media. With the right approach and smart content strategy, any dealer can significantly expand their reach. Want to achieve this for your business? Then my training is exactly what you need!

Rocks Rolls Candy was already hugely popular on TikTok, but they had yet to make a mark on YouTube. After taking my YouTube Masterclass, they decided to take things seriously, hired a professional video team, and began their YouTube journey. YouTube works differently from TikTok. Since it's also a search engine, it usually takes several weeks to months before you see real results. The more watch time you generate on certain keywords, the higher your videos will rank in search results and on Google. But once you start creating the right content, it can take off like a rocket.That’s exactly what happened with Rocks Rolls. With videos that reached more than 300 million views each, they grew rapidly to over 5 million subscribers. An incredible success story that proves YouTube is the place for long-term growth!

PS: Looking for delicious and custom candy? Be sure to visit them at https://rocksrollscandy.nl/en/

From the moment I fully focused on the automotive world, it didn’t take long for me to become the most-watched automotive content creator in the country. My viewership surpassed that of other journalists and content creators, and of course, it wasn’t long before people started asking how I did it. That's when I met Jonas, someone who had been active in the automotive world for a while but hadn’t quite figured out how to break through on YouTube.When we met, I started sharing tips and tricks with him about YouTube and social media, especially focused on the automotive market. Thanks to his professional background as a videographer and graphic designer, his thumbnails are visually perfect, and the quality of his videos is top-notch. Johnny POV doesn’t use words; he lets the visuals do the talking. The result? Millions of viewers, thousands of euros in income, and a channel that is growing rapidly. This once again proves that the right strategy and strong content creation make all the difference on YouTube.Want to learn how to make YouTube a success for you? Then my training is exactly what you need!